Summit BTA
Client
Summit BTA
Sector
Chemical Industry
Country
Brazil
Year
2024
Scope
Naming · Visual Identity · Banners · Signage · Merchandise · Name Badges · Invitations · Presentations · Social Media Posts
[ 01 — Context ]
BTA needed a visual identity for their annual client summit — an event where their internal team and key clients come together to talk strategy and the future of the industry.
[ 02 — Approach ]
Naming and visual identity were built around a single idea: this isn't just a meeting, it's a declaration. The design language leaned into innovation and collaboration — bold, modern, and energetic enough to get a room full of industry people genuinely excited about what's ahead.
[ 03 — Outcome ]
A complete event system that landed well beyond the room. Clients praised the identity on the spot — from the name to the merchandise, everything felt considered. The kind of work that makes an event memorable long after it ends.
[ Testimonial ]
We had a big challenge with this project, and the visual identity created exceeded all expectations. It was love at first sight! From the event name to the communication materials (banners, shirts, giveaways, etc.), everything received high praise not only from our team but also from clients. Anne captured exactly what we wanted to convey. She brought modernity, uniqueness, and value to the event. It was incredible!
Patrícia Mondini
Marketing Manager · Summit BTA
